reed's debut album, My Own Prison, was independently released in 1997 and only cost them $6,000 to produce,[citation needed] and distributed to Florida radio stations. This drew the attention of several labels that agreed to see the band, only to pass. Rejected, Creed was playing a small gig when Diana Meltzer from Wind-Up Records heard the group. She had heard their independent album, and after hearing them live, signed the band to her label. After a remix to make it more radio friendly, My Own Prison was re-released by Wind-up Records across the country. The album was a surprise success, reaching the Top 40 on the Billboard 200, and spinning off several singles ("My Own Prison", "Torn", "What's This Life For", and "One") that topped the rock radio charts. The band's hit song "My Own Prison" was also featured as a live performance on the charity album Live in the X Lounge. The band covered Alice Cooper's song "I'm Eighteen" for The Faculty soundtrack in 1998.

Their second album, Human Clay, was released in 1999 and debuted on the Billboard 200 album chart at number one, based on the strength of its first single, "Higher", which spent several weeks on the top of the rock radio charts. It wasn't until early 2000 that the single crossed over onto pop radio going to the Top Ten on the Billboard Pop Chart, and Creed became a household name. The follow-up single, "With Arms Wide Open," also hit number one that fall.

Meanwhile, Brian Marshall quit the band, and Brett Hestla (Virgos Merlot, Dark New Day) took over on the Human Clay tour, and subsequent tours. Around that time, Fred Durst of Limp Bizkit bad-mouthed Stapp at New York's Krock 92.3 "Dysfunctional Family Picnic Concert" where they were both performing. In response to this, Scott Stapp invited Fred Durst to an open boxing match.[5]
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